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Superbowl Ads Analyized

WHO REALLY WON THE SUPER BOWL? By Marco Iacoboni

This is a great piece on brain activity during the superbowl. A much more scientific look at ad effectiveness than the usual studies… enjoy.

This entry was posted on Friday, February 24th, 2006 at 8:40 am and is filed under News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One Response to “Superbowl Ads Analyized”

  1. Jen says:
    March 1, 2006 at 7:57 am

    Thanks for this article! I think I can put it to good use when we analyze the media in economics!

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